Corwin Hiebert Managing Creative People + Creative Projects
Category “Events”
Live the Dream!
This is a short promo video I did using Keynote and Garageband. It’s pretty campy, I know, but how else will the A-Team know that I’m available to do all their voice-overs?! Today is the prelaunch of a NEW project that’s been in the works for 8 months: it’s called clamorate! It’s a collaboration – [...]
Event Ambassadors
Here’s today’s guest post on Eventbrite.com; it’s Part 1 of 2: Meet Your Ambassadors – Recruiting Others to Help Market Your Events. Event promotion is always a daunting task. It’s even harder when you’re responsible for marketing an event that you wouldn’t normally attend. What this calls for is a team of event ambassadors. When [...]
Serious Awesomeness
With CREATIVEMIX just around the corner the margins of my life have filled up with all of the lovely things that final preparations produce: to many meetings, a stupid amount of email, enough phone calls to make an operator jealous, and extraneous mental note taking like “Oh crap, I can’t forget to bring my iPod [...]
Dan is the Man
Image by Jonathan Taggart In a couple weeks at CREATIVEMIX Canada’s latest indie rock super hero, Dan Mangan, will be speaking about the many hats (and skills) of an entrepreneurial artist; I’m so freakin’ excited! This guy is crazy cool. I’ve been a fan of Dan’s for awhile now but if he’s new to you [...]
Talkie Talk
Next Tuesday I’ll be kickin’ around the Canadian Special Events & Meetings Expo (Rocky Mountaineer Station, Vancouver) and at 9:30am I’ll be giving a one-hour talkie-talk called Inspired Event Management Through Creative Thinking & Collaboration. Here’s a bit of a synopsis: Organizing an event requires careful planning and hard work, but in today’s competitive market [...]
Poster-licious
Last night Eileen and I strolled to The Roundhouse, Hazelnut lattes in-hand, and did a quick walk-thru of the Exhibition Hall – a reconnaissance mission if you will. Holy crap are we getting excited for Nov.4! The exhibition is going to be amazing – and open to the public, how cool is that! With CREATIVEMIX [...]
Make the Big Ask
It’s been a crazy week for me. Tuesday saw the announcement of our keynote speaker line-up for CREATIVEMIX – it’s been a long time in coming, 6 months in the making actually. It felt really good to be able to use my outside voice and start spreading the word. Our speaking team is an amazing [...]
Guest Post on Eventbrite Blog
In the midst of all the planning, we event managers often have the difficult task of leading the marketing effort for our projects. Generating demand for an event is no simple task, but it’s even harder when we spin our wheels promoting the wrong thing. When advertising efforts focus on registration (and ticket sales), they [...]
No More Lineups
Online event registration has often given the illusion that it will streamline things on the event day but I rarely see it in action. Why is it that a registered and paid attendee still ends up waiting inline to “check-in”? Oh man that bugs me! Okay – so let me play “opposite George” on this [...]
Promo FAIL
In preparation for this year’s conference we’ve been brainstorming on ways to spread the word and continue building the brand of CREATIVEMIX. Some of the questions we’re asking are: Should we do the 100% recycled coffee sleeves again (they were cool, useful, but were a lot of work to distribute)? What about posters? Facebook ads [...]
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